How We Handle Data

We collect the information you provide directly to us, including names, email addresses, shipping details, and any messages sent through contact forms. If you place an order through our Shopify storefront, Shopify shares order details needed to fulfill your purchase. When you interact with videos, blog posts, or emails, we may receive analytics data such as page views, referral sources, and general device information.

We use your information to process and ship orders, reply to inquiries, deliver newsletters you opt into, and improve the overall experience across the site. Analytics data helps us understand what content resonates so we can plan future drops, essentials runs, or video series that match audience interests.

We rely on partners such as Shopify, payment processors, shipping carriers, YouTube, Google Analytics, and email/SMPP providers. These services receive only the data required to perform their role and they handle that data under their own privacy policies. We do not sell your personal information.

Cookies and similar technologies help remember your preferences, keep carts active, and measure performance. You can control cookies through your browser settings, though disabling them may limit certain features.

We use reasonable administrative, technical, and physical safeguards to protect your information. Data is retained only as long as necessary to provide the Services, meet legal obligations, or resolve disputes. Shopify stores purchase records according to their policies.

You may update or request deletion of your contact information by emailing us. Marketing emails always include an unsubscribe link. If you believe data is inaccurate or you want to opt out of certain processing, let us know and we will review the request subject to applicable law.

Questions about this Privacy Policy can be sent to contact@thevelvetdraw.com.

The Velvet Draw